As we saw with dark social, CTR and attribution from social platforms tanked with the rise of zero-click marketing. It’s now time to abandon traffic KPIs as we apply those same learnings to dark SEO.
nailed it, as always
My man! Thank you 🙏
Excellent, as always Gaetano. I started experimenting with dark social from 2012-2015 and it was certainly worth it!
nailed it, as always
My man! Thank you 🙏
Excellent, as always Gaetano. I started experimenting with dark social from 2012-2015 and it was certainly worth it!